Do you know that feeling when you have a giant pile of ‘stuff’ that needs to get organized and you just keep avoiding it? You know the feeling, I’ll just get to that ‘tomorrow’.
Now, if you’re like the majority of solopreneurs, if that pile is bank statements, it is even less appealing because all you want to focus on is growing your business, not organizing some numbers.
Having your business accounting and finances “organized” can be a great deal more than having someone reconcile bank statements and keep receipts in fancy colored folders. Being truly organized means having your accounting information structured in a way that can help you get value from it. Redefining “organized” in your business means a few things. A valued controller can help you get there and make sure:
- You have your accounting organized in a manner that shows you where your strengths (and weaknesses) are: If you offer more than one product or service, organizing your numbers in the right way can show you which one is more profitable. This can help you double down on winners in your portfolio of products by pumping more advertising or development into it.
- You can see the bumps in the road. BEFORE they happen: Being a solopreneur isn’t a picnic. You end up banging your head on the wall every so often. A controller can help you see the trouble spots before they happen, allowing you to change course. Don’t let yourself be surprised by running low on cash because you’ve been pouring resources into your next big offering. Find out about it ahead of time and be prepared.
- You can plan for the future: A good controller can help you take your historical accounting data and turn it into a plan that takes you forward. You don’t have to walk blindly into the coming months. It’s as simple as having some serious intention and it’s easier to figure out where you want to focus your efforts (and dollars) going forward.
- Your information is set up to be useful for YOU: A good controller can set up a system that matches how you like to operate. You are not just another widget in the factory having your books churned out. You, as a solopreneur, are unique. Your business systems should be complementary to your strengths and habits. They shouldn’t act against them.
Keeping the accounting and finances for your business is not a one size fits all process. It takes time and effort to understand what makes you tick. A controller for your business can take that burden off your shoulders, and you don’t need to be a huge company to have that level of help. You can put systems in place early on in your business that will allow you to put the focus where it needs to be- serving your customers and finding new ways to help them grow.